AMITIAE - Sunday 22 May 2016
Cassandra: Apple Currying Favour in Asia
By Graham K. Rogers
Asia holds considerable interest for companies such as Apple. The tobacco companies saw this years ago as they were being edged out of their traditional markets. In the last few years Apple has begun to look with considerable interest at some markets that have previously been off-limits. Apple has of course been established in Singapore almost since it began and many early products were manufactured there. Other countries, like Thailand, have a smaller footprint.
There are no Apple stores here, but a considerable number of retail outlets run under a franchise-style system, controlled by Apple. There is also an online store. Certain electronics companies based in Thailand have been used for a number of years for certain components. Of course, Seagate and Western Digital have major plants in the country.
iStudio - Apple Product Outlet in Thailand
Tim Cook was wearing his diplomat's hat and as well as meeting several important people, was spotted at a cricket match, between Gujarat Lions and Kolkata Knight Riders and at the opening of a new iMac-equipped Lab at GNITS: the G. Narayanamma Institute of Technology and Science for Women (R. Ravikanth Reddy, The Hindu). He also met with the Prime Minister, Narendra Modi (Chance Miller, 9to5 Mac)
Graham K. Rogers teaches at the Faculty of Engineering, Mahidol University in Thailand. He wrote in the Bangkok Post, Database supplement on IT subjects. For the last seven years of Database he wrote a column on Apple and Macs. He is now continuing that in the Bangkok Post supplement, Life.
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